Listicle, Gallery, Quiz, News
WhatCulture
WhatCulture pays £40 per published list article (typical) and more for certain content. No limit on articles; unpaid out in the month after publication.
🟡 Information needs verification Verified 2026-09
The docket
The nine things that decide whether a pitch is worth sending. Every answer below is either taken from the publication’s own guideline or computed by BRYME from the 304-publication desk. Where the publication does not say, the docket says so instead of filling the gap in.
- Payment
- £40 per list (typical); 'certain content may attract alternative rates'Of the other 12 records based in the United Kingdom that state a flat-fee figure, 7 state less, 5 state more. Start of month after publication.
- Length
- 1,500+ words (lists)
- Who can submit
- Open worldwideThe guideline states the call is worldwide. Diaspora writers are explicitly welcome.
- Reading period
- Not yet assessedBRYME has not recorded a reading period for this market from its guideline page. That is our gap rather than the publication's silence: it does not mean the window is open, and it does not mean there is none. Read the guideline linked on this page before you send.
- Response time
- Not statedNo response time recorded. A follow-up after two to three weeks is reasonable; silence past that is a soft no, not a rejection.
- Simultaneous submissions
- Not statedThe guideline does not address simultaneous submissions. BRYME records that as silence rather than assuming a yes: if you are sending the same piece to several publications, say so in your cover letter and withdraw it everywhere the moment it is taken.
- AI policy
- AI-generated work is not acceptedThe guideline rules out AI-generated writing.
- Rights
- Not statedBRYME records that 162 of the 304 publications on this desk state their terms. This one does not. Ask what rights you are assigning, for how long and for what territory, before you sign anything.
- Experience
- Not statedThe guideline sets no experience requirement. BRYME records that as silence, not as a welcome — a first-time writer is not excluded, but nor are they invited.
What this record does not tell you
This publication leaves 5 of the nine questions unanswered. BRYME publishes that gap instead of filling it — a generated answer would look complete and cost you a pitch.
- Reading period — no window recorded yet, so check the guideline before you pitch rather than assuming it is open.
- Response time — expect to wait blind, and keep other pitches live.
- Simultaneous submissions — the guideline leaves this open, so declare it in your cover letter rather than assuming.
- Rights — you may be asked to assign more than you expect. Get the terms in writing.
- Experience — look at what kind of writer this publication normally publishes before you pitch; its guideline does not say.
Record last human-checked 2026-09-30. Sources listed at the foot of this page. Figures are compared only against other records based in the United Kingdom quoted the same way, so a per-word rate is never ranked against a flat fee.
Quick facts
- Payment
- £40 per list (typical); 'certain content may attract alternative rates'
- Word count
- 1,500+ words (lists)
- Submission
- Register + create via their content suite
- International writers
- Yes
- Status
- 🟡 Information needs verification
- Last verified
- 2026-09
BRYME experience
Status (as recorded): Submitted · Payment: Pending / Not confirmed
This is BRYME's own firsthand record. Payment is only marked confirmed once it actually lands — never assumed. Dates, where shown, are when each step happened.
- Pitch submitted
What this publication wants
This is BRYME's summary of the publication's focus — not a copy of their website. Type of writing: Listicle, Gallery, Quiz, News. Official guideline: WhatCulture guidelines.
Key requirements
- Contact the editorial team before submitting: the current official contact page directs prospective contributors to editor@whatculture.com. The older writer page describes feature/news contributors but should not be treated as a current rate card without confirmation.
Who can submit
Worldwide — no stated geographic restriction.
AI policy
No / restricted (reported)
How to write for them
Official requirement: always follow the publication's own guideline exactly.
BRYME's practical advice: write for the publication's audience, use a clear structure, keep paragraphs short, lead with a specific angle, and confirm the word count before submitting. These are practical suggestions — they are not the publication's official rules.
How to pitch
Where a pitch is required, this is the general pattern BRYME recommends — always adapt it to the publication's guideline.
- Research the publication and read several recent pieces.
- Choose a specific idea that fits their beat and audience.
- Write a concise subject line naming your idea.
- Introduce yourself in one or two lines (who you are, where you publish).
- Explain the proposed piece in a short paragraph — angle, structure, length.
- Say why it fits this publication.
- Include 2–3 relevant clips or links.
- Close professionally and thank them for their time.
- Send through the official channel only.
The official page does not state a current status.
How to submit
Register + create via their content suite
Apply through the official channel below. BRYME only records submission destinations it has verified.
- Official guideline: opens the publication guideline (new tab)
- Submission: Register + create via their content suite
What the guideline asks you to prepare
- WhatCulture's write-for-us page exists at whatculture.com/write-for-us but is rendered entirely in the browser. Checked 2026-09-30: it returns no readable text and no links to an HTTP client, so its current terms could not be read and are not reproduced here.
- Open whatculture.com/write-for-us in a normal browser to read the live requirements before pitching.
- The rate recorded here is WhatCulture's own stated figure per list; confirm it on that page, since BRYME could not verify the surrounding terms.
What happens after submission
Expected response: Write-for-us page unreachable at check (23 Sep 2026); status unconfirmed
If the publication does not state a response time, BRYME records that it is unknown. A follow-up is generally reasonable after a couple of weeks; if there is still no response, treat that as a likely non-acceptance rather than a rejection. Acceptance is normally communicated by the publication. If they accept, they will tell you exactly how to submit the final piece and, for most, how and when payment is made.
Check, question or correct this record
BRYME publishes its working, not just its conclusions. Last human check: 2026-09.